• Scientific and pedagogical direction - Master of Social Sciences

ON1. Argue the technological process of business communication and its application in the electronic platform e-government, correlation in communication processes, solving problems in scientific and professional activities based on analysis, synthesis, planning of business communication in the public and financial sectors.
ON2. Compare, contrast and solve problems in the field of analysis of business communication and their application in the field of engineering of innovative activity, analyze the process of social modernization of a business structure within the framework of a research context.
ON3. Design, analyze and implement projects with big data in the field of business communication, have basic skills in designing a business process, demonstrate the work of innovative communication.
ON4. Differentiate, argue and cope with complex issues of modeling and classification of the business communication process for the analysis and correlation of data necessary for decision-making in business management and investment promotion.
ON5. Conduct an experiment, summarize the results and manage the tasks in the field of business communication using modern educational technologies and digital Internet services to create projects in the media sphere and higher education. ON6. Analyze and integrate the process of solving problems with the static data necessary for searching, obtaining and transforming a business process and their integration for in-depth analysis. Prepare a project to create and manage a business model.
ON7. Formulate a judgment based on the analysis of the outsourcing market for electronic media, outsourcing and out staffing in Kazakhstan, creating a startup campaign for business processes and outsourcing companies in the context of virtualization.
ON8. Plan and carry out experiments, to solve design tasks to analyze the process of social transformation, business communication, innovative virtualization used in mobile technologies, cloud computing, innovative forms of electronic commerce.
ON9. Describe, justify and present the scientific results of an innovative business project and implementation in the information and communication field, analyze theoretical issues and practical cases based on national and international backgrounds.
ON10. Possess the ability to adapt, implement, analyze and competently use the acquired knowledge to holistically solve the problems of business communication and demonstrate the results obtained in promoting and modifying and socializing the business.
ON11. Develop research projects on interactive business communication and a digital start-up on the problems of conflict and peaceful interaction in business communication using multimedia technologies that allow solving problems holistically.
ON12. To determine the directions of further personal and professional development, to be capable of an objective assessment of their achievements in the field of business technologies, investment of business communication, and also independently use theoretical and practical knowledge to formulate and solve research problems.