• Scientific and pedagogical direction - Doctor of Philosophy (PhD)

Upon completion of this educational program, it is expected that doctoral students will be able to:
1. Elaborate a media company development strategy.
2. Manage projects in the field of media communications, analyzing the effectiveness of business processes.
3. Expertise media content, media structure, advertising messages, communication channels.
4. Improve and develop intellectual and cultural level, improve qualifications and skills, analyze, synthesize and critically summarize information.
5. Parse texts, analyze linguistic units and cultural artifacts, taking into account linguistic and semiotic approaches.
6. To navigate in the global information society, analyzing the consequences of globalization of information and the possibility of combining it with regional interest.
7. Implement the scientific idea using the technological aspect of innovative communication, evaluate the impact of the project on the socio-political, economic, cultural, educational life of the society.
8. Create and interpret new knowledge by conducting high-quality original scientific research that meets the requirements of expert assessment in this field of scientific knowledge.
9. To build a research process on the topic of the dissertation; present reasonably and reasonably the scientific results for discussion in scientific discussions and publications in rating journals of the international databases Thomson-Reuters or Scopus, as well as in national and international peer-reviewed publications.
10. Build effective communications with experts, producers, directors, scriptwriters, and professional communities.
11. To conduct high-quality classes in higher education organizations using traditional, innovative, interactive, personality-oriented technologies and teaching methods.
12. Apply intellectual abilities in a correct, tolerant interpersonal interaction and interaction with representatives of different cultures, faiths and social groups.